HALF-PRICE TODAY
Use code VM106
Ends 30th September 2025
See text clearly.
Less eye strain.
Britain’s only daylight-accurate low-vision light that's trusted by 500 independent opticians and backed by a 30 day risk-free home trial.
See Tiny Print Again
Balanced daylight heightens contrast.
Soothe Tired Eyes Instantly
Zero-flicker beam keeps sensitive eyes fresh.
Your Task, Perfectly Lit
Arm pivots; beam and brightness tune with a twist.
Does your vision blur before you’re ready to stop?
It’s not just your eyes – it’s the bargain bulb above your chair. Cheap lights glare and pulse until fragile retinas tire and sharp print melts away.
Poor light steals the pleasure from every page you read, every craft you love.
Daylight fuels your eyes.
We deliver it indoors.
Advanced Daylight Wavelength™ LEDs recreate noon’s balanced daylight. With zero flicker or glare and lab-proven 98 / 100 daylight fidelity, sensitive eyes see text exceptionally crisp.
Your focus holds for hours; vision stays remarkably sharp.
I built the first Serious Light for my mum’s eyes.
Her bedside lamp blurred print, so I built a daylight-accurate light – and she read pain-free that night.
Alex Pratt, Founder of Serious Readers
Forty years on, we still hand-build every lamp in Aylesbury and are trusted by one million low-vision users worldwide.
See the HD Light in action.
1-minute CGI walk-through: beam focus, dimming, flexible arm, bespoke tech.
Built for clear, comfortable vision.
Smooth Dimming
Slide from night-light to daylight instantly.
Adjustable Beam
Spot-focus or broadsheet beam with a single turn.
Stays Put
Arm locks solid; never droops, lifetime-guaranteed.
True Colours
Full spectrum shows exact hues for crafts.
Built Solid
Weighted base, engineered for daily use.
British Build
Hand-made in Aylesbury; 5-year warranty.
Why readers ditch ordinary lamps for the HD Light.
Dim or harsh
Glare or gloom, never right.
Eye fatigue
Reading time cut short.
Colour-shifted
Threads and prints look off.
Replace often
Cheap now, landfill later.
Ordinary Lights
Real people, real results.
Tracey Taylor
Optometrist BSc (Hons) MCOptom
Once I turn the Serious Light on, my patients can really see the difference.
500+
Optometrists recommend
4.9/5
Customer rating
1,000,000+
Happy customers
Half-Price HD Lights — offer ends 30th September.
Limited-time new customer offer • Half price while stocks last • Use code VM106
High Definition Floor Light
50% OFF
YOU SAVE £225
£449.99
£224.99
Best for: Armchair or sofa.
✔ 30-day trial ✔ Free returns ✔ 5-yr warranty
High Definition Table Light
50% OFF
YOU SAVE £200
£399.99
£199.99
✔ 30-day trial ✔ Free returns ✔ 5-yr warranty
Best for: Desk, night-stand, small spaces.
Order your HD Light now- 50 % off, risk-free.
Offer ends 30th September · 30-day trial · free returns · 5-year warranty
Questions? Fast answers.
Will it help my eye condition?
Many users with AMD, cataracts or glaucoma see higher-contrast text from day one; the 30-day trial lets you prove it.
Aren’t all lights basically the same?
No. Ours matches daylight; ordinary bulbs flicker and shift colour.
Is it medical?
Not a medical device, yet balanced daylight, high contrast and zero flicker make tasks easier for low-vision users.
Easy to return?
Yes. Email or call; free UK pickup and refund within 30 days.
Blurry small print
Stinging eyes
Evening headaches
Alex Pratt OBE | Founder
See clearly, effortlessly.
Ordinary bulbs flatten contrast; the HD Light shows crisp text and true colour.
Typical Indoor Light
Eyes strain
Fuzzy text, dull colour.
Serious High Definition Light
Eyes stay fresh
Crisp text, vivid colour.
Save £225 on the Floor Light or £200 on the Table Light plus get free UK delivery.
HALF-PRICE TODAY — Use code VM106 | Ends 30th September 2025
See text clearly.
Less eye strain.
Britain’s only daylight-accurate low-vision light that's trusted by 500 independent opticians and backed by a 30 day risk-free trial.
Does your vision blur before you’re ready to stop?
It’s not just your eyes – it’s the bargain bulb above your chair. Cheap lights glare and pulse until fragile retinas tire and sharp print melts away.
Blurry small print
Daylight fuels your eyes.
We deliver it indoors.
I built the first Serious Light for my mum’s eyes.
Alex Pratt OBE | Founder
See clearly, effortlessly.
Serious HD Light
Eyes stay fresh
Crisp text, vivid colour.
See the HD Light in action.
Built for clear, comfortable vision.
Smooth Dimming
Slide from night-light to daylight instantly.
Why readers ditch ordinary lamps for the HD Light.
Real people, real results.
4.9/5
Customer
rating
Half-Price HD Lights. Offer ends 30th September.
Limited-time new customer offer
Questions? Fast answers.
Order your HD Light now. 50% off, risk-free.
HALF PRICE
See Tiny Print Again
Soothe Tired Eyes Instantly
Your Task, Perfectly Lit
Poor light steals the pleasure from every page you read, every craft you love.
Stinging eyes
Evening headaches
Advanced Daylight Wavelength™ LEDs recreate noon’s balanced daylight. With zero flicker or glare and lab-proven 98 / 100 daylight fidelity, sensitive eyes see text exceptionally crisp.
Your focus holds for hours; vision stays remarkably sharp.
Her bedside lamp blurred print, so I built a daylight-accurate light – and she read pain-free that night.
Forty years on, we still hand-build every lamp in Aylesbury and are trusted by one million low-vision users worldwide.
Ordinary Lights
Eyes strain
Fuzzy text, dull colour.
Ordinary bulbs flatten contrast; the HD Light shows crisp text and true colour.
1-minute CGI walk-through: beam focus, dimming, flexible arm, bespoke tech.
Adjustable Beam
Spot-focus or broadsheet beam with a single turn.
Stays Put
Arm locks solid; never droops, lifetime-guaranteed.
True Colours
Full spectrum shows exact hues for crafts.
British Build
Hand-made in Aylesbury; 5-year warranty.
Serious HD Light
Daylight clarity
Easy on your eyes.
True colours
Accurate and vibrant.
Long-term value
Daily satisfaction, built to last.
Ordinary Lights
Dim or harsh
Causes eyestrain.
Distorted colours
Dull and inaccurate.
Costly frustration
Frequent replacements.
Tracey Taylor
Optometrist BSc (Hons)
Once I turn the Serious Light on, my patients can really see the difference.
500+
Optometrists
recommend
1m+
Happy customers
Save £225 on the Floor Light or £200 on the Table Light plus get free UK delivery.
£224.99
High Definition Floor Light
HALF PRICE
£449.99
✔ 30-day trial ✔ Free returns ✔ 5-yr warranty
Best for: Armchair, sofa.
High Definition Table Light
HALF PRICE
£199.99
£399.99
✔ 30-day trial ✔ Free returns ✔ 5-yr warranty
Best for: Desk, night-stand.
Will it help my eyes?
Most users see sharper day-one; the 30 day trial lets you confirm.
Are all lights the same?
No. Ours matches daylight; ordinary bulbs flicker and shift colour.
Helpful for eye conditions?
Not medical, but AMD buyers report sharper, higher-contrast text.
Easy returns?
Yes. Email or call; free UK pickup and refund within 30 days.
Offer ends 30th September. 30-day trial. Free returns. 5-year warranty.
LOCATION
15 Faraday Road, Aylesbury, Bucks, HP19 8RY
CONTACT
hotline@seriousreaders.com
0800 032 9364
© 2025 Copyright Serious Readers - All Rights Reserved
LOCATION
15 Faraday Road, Aylesbury, Bucks, HP19 8RY
hotline@seriousreaders.com
0800 028 1890
© 2025 Copyright Serious Readers - All Rights Reserved
CONTACT
Daylight bright
Balanced, natural illumination.
Eyes relaxed
Read two chapters, still fresh.
Colour-true
See exact shades first time.
Built to last
5-year guarantee, single purchase.
Serious HD Lights
Need help? 0800 032 9364
✔ 30-day trial ✔ Free returns ✔ 5-yr warranty