Colours appear as if you were sitting by a sunny window.
30 Day Risk-Free Trial
5 Year Warranty
LOCATION
15 Faraday Road, Aylesbury, Bucks, HP19 8RY
CONTACT
hotline@seriousreaders.com
0800 028 1890
500k
500+
Serious Light Owners
Opticians Recommend
Hand-built in Great Britain
Daylight Indoors
Vivid Clarity
© 2025 Copyright Serious Readers - All Rights Reserved
For 35 years, we’ve used Serious Daylight Wavelength Technology™ to bring natural daylight into your home. Our HD Light is not just a light - it’s a life-changing upgrade, offering exceptional clarity to provide comfort.
With a 98% colour rendering score, it far surpasses ordinary LEDs, which score as low as 70%.
Text leaps off the page, allowing you to read in comfort for longer.
Light makes all the difference
Most lights are built with either the look, or a low cost in mind. What we focus on is your ability to see, and the impact of the light on your vision.
It has been my sole aim to combat eyestrain and fatigue by providing your eyes with simulated daylight indoors.
We build lights to transform lives, not to cut costs or to simply look good.
Alex Pratt OBE | Founder
"We've recommended Serious Readers for many years now to our patients. I can easily demonstrate the difference."
Tracey Taylor | Optometrist BSc (Hons) MCOptom Taylor Biddle Opticians
"The most important thing to us is that you love your light. If you don't, we will collect it at our cost and fully refund you. We're here to help."
Jade Street | Customer Advice Manager
"The most important thing to us is that you love your light. If you don't, we will collect it at our cost and fully refund you. We're here to help."
Jade Street | Customer Advice Manager
Intuitive dimmer wheel
Fully flexible arm
Beam adjustment
Snooze function
Finding it a strain to see fine detail?
Experience unmatched clarity with the High Definition Light.
ORDER NOWLEARN MORE
ORDER NOW
Transform your visual experience
Reduce uncomfortable eyestrain
Focus for hours on end
Struggling to see clearly?
Struggling to see clearly?
A Serious Light is recommended for when detail really matters, whether you are an avid reader or enjoy a cherished hobby. It is no ordinary light, but designed and built with the express purpose of transforming your view. For over three decades our sole focus has been the relentless pursuit of a better light.
Transform your visual experience
Reduce uncomfortable eyestrain
Focus for hours on end
Sitting under it in the evening takes me into a unique little cocoon of reading. I've never experienced this before when reading a book.
Everything we see is light, but all light is not the same. A Serious Light will help you to:
500k
500+
Serious Light Owners
Opticians Recommend
Hand-built in Great Britain
30 Day Risk-Free Trial
We feel confident enough to offer you a full 30 day risk-free trial. If you are not completely delighted, we will collect your light and fully refund you (UK mainland only).
5 Year Warranty
In the unlikely event that anything happens to your Serious Light, you will be covered by a full 5 year warranty period.
All light is not the same
Colours appear as if you were sitting by a sunny window.
Daylight Indoors
Vivid Clarity
For 35 years, we’ve harnessed the power of Serious Daylight Wavelength Technology™ to bring the brilliance of natural daylight into your home. Our HD Light is not just a light - it’s a life-changing upgrade, offering exceptional clarity so you can read in comfort for hours on end.
The High Definition Light achieves an exceptional 98% colour rendering score, far surpassing ordinary LEDs, which can score as low as 70%.
Serious Lights, with purple LEDs, a bespoke light engine, adjustable beam, and proprietary electronics, offer unmatched colour fidelity and visual experience, superior to ordinary LEDs.
Text leaps off the page, allowing you to read in comfort for longer.
Colour rendering comparison between Daylight Wavelength Technology™ (top white line) & ordinary LEDs.
"We've recommended Serious Readers for many years now to our patients. I can easily demonstrate the difference."
Tracey Taylor | Optometrist BSc (Hons) MCOptom Taylor Biddle Opticians
Light makes all the difference
Most lights are built with either the look, or a low cost in mind. What we focus on is your ability to see, and the impact of the light on your vision.
Since making a task light over 35 years ago for my mum who suffered with an eye condition, it has been my sole aim to combat eyestrain and fatigue by providing your eyes with simulated daylight indoors.
We realise that a Serious Light is a considered purchase. We build lights to transform lives, not to cut costs or to simply look good.
Alex Pratt OBE | Founder
LOCATION
15 Faraday Road, Aylesbury, Bucks, HP19 8RY
CONTACT
hotline@seriousreaders.com
0800 028 1890
© 2025 Copyright Serious Readers - All Rights Reserved
A Serious Light will help you to:
Mr Ramsay | Scotland
Choose your High Definition Light
Choose between floor and table models of the High Definition LED Light. Both are available with lightweight or heavyweight bases, four stunning finishes, and a cordless option (+£100).
Save £150 - use code FB401 at checkout
From £449.99 £299.99
ORDER NOW
Daylight Wavelength Technology™
Adjustable beam width
Intuitive dimmer wheel
HD LED Light Engine
Finding it a strain to see fine detail?
Experience unmatched clarity with the High Definition Light.
All light is not the same
Every detail considered
Daylight Wavelength Technology™
Adjustable beam width
Intuitive dimmer wheel
HD LED Light Engine
Save £150 - use offer code FB401 at checkout
If you've ever struggled to find the right lighting solution for an awkward space in your home, the Compact Light is the perfect solution.
It can illuminate your desk or bedside without taking up much room, thanks to its slimline base.
CLEANSE Light™
Read in comfort and eliminate bacteria.
The CLEANSE Light™ uses dual technologies to help you see details more clearly, and sanitise your devices. Patented ClearSun® Technology projects a copy of daylight indoors. The second technology in this light, SpectraClean, projects visible light disinfection to break down bacteria.
- Kills up to 99.9% of bacteria
- Smart digital display
- Mains powered
- 3 touch brightness settings
- Visible light disinfection technology
£149.99
£49.99
Use code FB401 at checkout to claim your saving.
SAVE
£100
SANITISE Light™
Purify the air and sanitise surfaces.
SAVE
£175
The SANITISE Light™ combines three technologies to help you read in comfort while protecting yourself from germs in the air and on surfaces. ClearSun® projects a light beam that simulates daylight. SpectraClean™ kills up to 99.9% of bacteria, and the in-built air purifier uses UVC to clean the air.
- Kills up to 99.9% of bacteria
- Built-in air purifier
- Fully dimmable
- 3 touch brightness settings
- ClearSun® Technology
£249.99
£74.99
If you've ever struggled to find the right lighting solution for an awkward space in your home, the Compact Light is the perfect solution.
It can illuminate your desk or bedside without taking up much room, thanks to its slimline base.
BREEZE Light™
Keep cool while you read and work.
The BREEZE Light™ uses unique ClearSun® technology to mimic the refreshing clarity of natural daylight, allowing you to focus in comfort for longer. It introduces an added feature, a built-in fan for a gentle, cooling airflow, perfect for those moments of intense focus.
- Built-in bladeless fan
- 3 fan speeds
- ClearSun® Technology
- 3 colour temperature modes
- Built-in bladeless fan
£149.99
£49.99
Use code FB401 at checkout to claim your saving.
SAVE
£100
ROAM Light™
Portable, flexible, adjustable.
SAVE
£25
This fabulous cordless light uses specialised ClearSun® LED Technology to project a light pattern that helps you read and work in comfort. Lightweight and easy to move around your home, the integrated lithium battery will run for up to 3.5 hours per charge, at full brightness. It will also run off the mains.
- Cordless and portable
- Up to 3.5 hours battery life
- ClearSun® Technology
- Flexible silicone neck
- 3 touch brightness settings
£99.99
£74.99
The Serious Essential Range
Let's be clear - these lights don't quite match the performance of the High Definition Light, but they are still a great investment and a significant upgrade over ordinary lights at a lower cost than the HD.
Use code FB401 at checkout to claim your saving.